I am very grateful and honored to have the opportunity to work within such a smart, talented, and dedicated Board of Directors for the Alberta Sign Association (ASA) and am very excited for what the next year has in store for the ASA, its Membership, and the Sign Industry as a whole. In saying that, we extend a warm welcome to our incoming Directors – JORDAN WILLIAMSON, Tyler Foster, and Candice Mauro – along with our incoming Director at Large – Jackie Munoz Marin. Congratulations on joining the Board and I look forward to working with each of you moving forward!

To our Past President – Erik Houde – I and the Board are very privileged for the guidance and leadership that you’ve brought to the ASA these past years and can’t thank you enough. We wish you all the best in your role as Vice President of the Sign Association of Canada.

To our outgoing Directors – Jaylene Côté and Jim Kosh – it has been a pleasure working with you both these past years, as your contributions to the ASA have been nothing short of invaluable. On behalf of the Board, we wish you both the best on your future endeavors.

Further, an ongoing thank you to the ASA’s Executive Director – Tina Kendrick – for the the consistent and steady approach that you bring to the administration of the Board and in aiding drive many of the ASA’s initiatives.

Lastly, a heart-felt thank you to the ASA Membership and its Sponsors. None of this would be possible without your ongoing support as we continue to build the foundation for a thriving signage and graphics community in Alberta through collaboration, education, and advocacy.

To prospective Members; please feel free to learn more about the Alberta Sign Association and its Member Benefits at www.albertasigns.com We look forward to having you join and be a part of this tremendous organization!

-Matt Pennycook

The image above showcases the 2023 BOA awards as presented by the ASA. Image is courtesy of the Alberta Sign Association.